Logo Challenge Day 42: Postal Service

When your doorbell rings are you hoping it's a friend or the mailman with a package? Mailman, obviously.

Day 42: Postal Service Logo

Mail is something that has a lot of iconographies: envelopes, mailboxes, mailbox flags, stamps... But when approaching this logo I wanted to go with one of the less obvious elements: the wavey lines that tell you the letter went through the mail sorter.

This detail is recognizable without trying too hard, and in this case, I really wanted to avoid the obvious elements. 

This logo also gives the feeling of movement, a design component I like to incorporate as much as possible. It's an easy way for your audience to read something extra in a logo, even if they're not aware of it. it "moves" them so to speak.

For something as important as the mail it was important to create something simple and readable, and this logo achieves that.